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You must register to attend a NewCo Festival.  All sessions have limited capacity.  To ensure your space in the sessions of your choice, sign up for an upgraded VIP or Reserve tickets here.   Be mindful of transportation time between sessions and remember you can sort by neighborhood.



VIP TICKET HOLDERS can select sessions beginning August 11, 2014
RESERVED TICKET HOLDERS can select sessions beginning AUG 21, 2014
GENERAL ADMISSION TICKET HOLDERS can select sessions beginning September 2, 2014



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Thursday, September 18 • 1:00pm - 2:00pm
Are You a Human OPEN

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Limited Capacity seats available

What do Robots, Humans and Detroit have in common? (...besides the movie Robo-Cop). Come to the Are You a Human office in the M@dison building to hear Co-Founder Reid Tatoris spin these three things into a tale about the fraud crisis facing the digital advertising industry today. Attendees will get a behind-the-scenes look at our bot detection algorithm and learn how we deploy it on the front lines of battle against online crooks. We’ll end by shaking off the post-lunch food coma with coffee, chocolate, and a tour of the beautiful M@dison Building.

Presenters
RT

Reid Tatoris

Co-Founder, Are You a Human

Host Companies


Thursday September 18, 2014 1:00pm - 2:00pm
Are You a Human 1555 Broadway St., Detroit, MI, 48226
  • Sort by Neighborhood Downtown
  • Company Description Are You a Human transforms online annoyances into delightful experiences. We started by replacing the distorted text of CAPTCHA with simple minigames, which can be branded by advertisers for a fun, memorable brand experience. Next up: building on our underlying game technology to replace video pre-roll, online paywalls, and ads in mobile apps.

Attendees (20)